Wednesday, 5 December 2012

Introduction of McDonald's.

McDonald's Ronald



The Ray Kroc Story


In 1954 he was surprised by a huge order for 8  multi-mixers from a restaurant in San Bernardino, California. There he found a small but successful restaurant run by brothers Dick and Mac McDonald, and was stunned by the effectiveness of their operation.  They produced a limited menu, concentrating on just a few items—burgers, fries and beverages—which allowed them to focus on quality at every step.
Kroc pitched his vision of creating McDonald’s restaurants all over the U.S. to the brothers. In 1955 he founded the McDonald’s Corporation, and 5 years later bought the exclusive rights to the McDonald’s name. By 1958, McDonald’s had sold its 100 millionth hamburger.
McDonald's grew into the largest restaurant organisation in the world. Today, there are more than 33,000 McDonald's restaurants in 119 countries.Ray Kroc died in 1984 but his legacy is very much alive. His success story continues with McDonald's families of employees, franchisees and suppliers. His commitment, dedication and achievements continues to live on at McDonald's restaurants across the world.


No comments:

Post a Comment